San Diego Photographer

get to know mandy  ⟶

I'm Mandy, a San Diego wedding photographer & educator specializing in fine-art photography. When I'm not photographing my amazing clients, I'm busy as an overly obsessive dog mom, capturing life’s beautiful moments with my husband, Chris, and reveling in Teddy antics. 

I'm so happy you're here


UTM Parameters, Marketing tips for photographers and creatives

Using UTM Parameters To Track Your Ads

Have you ever wondered how visitors come across your site? UTM parameters are a game changer for learning about your website visitors via their behavior.  In short, UTM parameters track visitors from different sources that feed your site. How does this benefit you in regard to ad strategy? These parameters that you set efficiently track […]

Education, Marketing

Lightroom Smart Previews, Marketing education for photographers and creatives

Lightroom Smart Previews Overview For Photographers

If you’re a photographer you probably know the struggle of keeping track of all your raw files when traveling. I’ve been in the industry long enough to know that traveling really is a hassle when you have to bring a lot of equipment with you to store your files. Until I discovered a way to […]

Education, Marketing

Measuring KPI, Marketing tips for photographers and creatives

Marketing for Photographers | Measuring KPI

Let’s talk about measuring KPIs for photographers. A key performance indicator, a.k.a. KPI, allows you to measure your business’s performance in various marketing aspects.  I know it may sound overwhelming at first, but trust me when I say that it’s essential to track the performance of your business’s online presence for you to see what’s […]

Education, Marketing

Lead Forms, Marketing tips for photographers and creatives

Should You Be Using Lead Forms?

As a photographer, nurturing leads is one of the most important things you must do. I’ve seen a lot of photographers overlooking this step, which is a BIG mistake because these leads could be your dream clients! But how can you generate leads as a photographer? There are so many ways to generate leads, but […]

Education, Marketing

Ad Agency for Photographers, Marketing tips for photographers and creatives

Should You Hire an Ad Agency? Here’s What You Need to Know

You’re probably reading this because you’re tired of not seeing results no matter how hard you try boosting your ads. Or maybe, you think you’re just not ready to run your own ads yet. And now, you’re wondering if an advertising agency can solve all your problems. If you’re torn, I’m here to help you […]

Education, Marketing

Facebook Ads Checklist | Set Yourself Up For Success Before You Launch

If you are new to Facebook Ads, starting out can feel intimidating, so I streamlined the process into a simple Facebook Ads Checklist. In this checklist, you’ll follow a roadmap to get set up the RIGHT way, using everything I had to learn the hard way. Below is a quick overview of what’s inside the […]